Probable Niche

We've identified the niche as insurance.


Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as insurance.

life insurance, car insurance, life, auto insurance, health insurance, health, auto, car, insurance quotes, home, quotes, business, services, policy, cars, insurance policy, travel insurance, news, online, insurance company's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 05:12 UTC on February 27, 2012. The source was comprised of 14764 characters, of which 11997 are code, leaving an organic character count of 2767. The total word count on the home page is 476. We filtered out 17 numbers, 140 common words, and 12 words shorter than three characters in length, leaving an impact word count of 243. The size of the lexicon (number of unique words) is only 158. We extracted sixteen top keywords, leaving 10.12% above the threshold. The number of phrases above the threshold was 30.

Top Keywords

KeywordFrequencyFrequency %

Top Phrases

KeywordFrequencyFrequency %
phil richard 66.89%
richard insurance 55.74%
commercial umbrella22.29%
commercial package22.29%
commercial autos 22.29%
york life11.14%
works diligently11.14%
workers compensation11.14%
vermont mutual11.14%
valuable clients11.14%
umbrella insurance11.14%
type policies 11.14%
toll free11.14%
term care11.14%
team save11.14%
team members11.14%
specialty type11.14%
solve issues11.14%
small agency11.14%
sized business11.14%
site map11.14%
right coverage11.14%
right away11.14%
recreational vehicle11.14%
quote today11.14%
providing exceptional11.14%
professional liability11.14%
privacy policy11.14%
prices available11.14%
personal bonds11.14%

Domain Name Keywords

We found 5 significant keywords appearing in the domain name
  1. insurance
  2. richard
  3. phil
  4. phil richard
  5. richard insurance


Source Character Count 14764
Code Character Count 11997
Organic Character Count 2767
Filtered Numbers 17
Filtered Words (Common) 140
Filtered Words (Short) 12
Total Word Count 476
Impact Paragraph Count 368
Impact Word Count 243
Impact Lexicon Size 158


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# a b c d e f g h i j k l m n o p q r s t u v w x y z